Imagine this: You’re browsing Instagram and see that a brand you follow that sells spices and kitchen supplies has posted a new story . You’re interested and check it out because the brand has announced a new line of spice blends. After taking a few screenshots and browsing through some of the mouth-watering recipes added to the story, you see a sticker on the story that suggests a purchase. You tap on the sticker and add the spices from the recipes that caught your eye to your cart. You’ve just participated in social shopping .
This article covers the following topics:
Social distancing measures prove that offering turkey whatsapp number data multiple sales channels is essential, and within this context, social commerce has become more important than ever.
What is social commerce or social shopping?
Social shopping tools at your disposal
Sales through social shopping
Need to know more about e-commerce?
Learn moreSocial commerce ca g related to a 8 office trends redefining online collaboration purchase. This can include responding to comments on posts, creating content related to new product launches, promoting product reviews for sale through social commerce, and partnering with influencers for advertising purposes.
What is social commerce or social shopping?
Social shopping is the practice of using your social networks bzb directory to sell products to your customers. When deployed optimally, it allows customers to search for and purchase products online in a pleasant, flexible and seamless way, often without leaving their social network of choice.
Create your online store in just a few steps. Try it for free for 14 days!
Social media usage has only increased since social distancing measures were put in place. According to The Verge , Facebook has seen an extreme spike in usage around the world as part of lockdown efforts.
Merchants looking to expand their reach and increase online sales can leverage social media to promote social shopping, a rapidly growing branch of e-commerce that is resonating with consumers. The sales opportunities that social commerce offers can help future-proof your business because, after all, it’s one more way for consumers to find and purchase your products.