Each of them has its own characteristics, advantages and disadvantages. The world understanding such subtleties will allow you not only to avoid getting trapped. But also to successfully use all the “tricks” for the benefit of your business. AdButton has collected accessible information about all types of RS, which will help you to be on top.
The term “ad network” and its necessity for an arbitrageur
An advertising network is a link in the chain of interactions between an advertiser who wants to place their materials on your resource and a web resource that is ready to provide space for this.
The key goal of the RS is to accumulate georgia cell phone number list advertising space according to the advertiser’s requirements. For example, your product gets the highest conversion rates with users if the video format of advertising is used for its promotion. In this case, it is worth buying advertising space from a network that can provide such an opportunity.
Such networks are popular the world
And allow risk-free cooperation for both resource owners who want to earn money from their property and advertisers who need to promote a particular product to the masses.
Among the main advantages of RS are the delphine bolus ease of operation, the absence of strict requirements regarding content and, most importantly, the ability to purchase impressions for a specific target audience with a wide range of broadcast tools, for example, with the choice of geolocation.
Well, and as a pleasant bonus, we can recall the flexible payment systems and wide range of possibilities for each of the formats.
If we talk about the disadvantages of such promotion
Then we would like to recall the incomplete control over placement: it is impossible to predict in what place and next to what materials your ad will appear. In addition, it happens resource data that the advertisers’ analytical indicators do not coincide with the data that RS has. But, despite this, most arbitrage specialists have a positive attitude towards this method of attracting an audience.
Many webmasters work with a specific type of promotion. The world so it is important to choose the right network in advance. Due to the large number of their formats, AdButton has prepared a detailed analysis of each of them.