What is the difference between a CDP , a DMP and a CRM ?
The martech landscape, that is, the one related to technologies applied to marketing. Offers us many options and technological solutions […]
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Customer Data Platform: what is it and how does it work?
Having a deep knowledge of your users and customers, being able to analyze their behavior and purchasing habits, aggregating information
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A successful strategy? The secret lies in profiling your customers
Customers who buy frequently but spend little, occasional customers who perhaps only buy with offers and discounts. Customers who have
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Referral Marketing and Marketing Automation
While more than 84% of millennials say they no longer trust advertising. The trend is also confirmed for other age
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The role of marketing automation in a brand advocacy strategy
Know your best customers, encourage them to Leave comments and reviews. Offer them rewards, seduce them with Exclusive promotions and gifts Send personalized
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Brand Promotion and Marketing Automation
Today, consumers trust their circles of contacts much more than advertising: as Philip Kotler says, a recommendation or a recommendation
Digital Marketing
How to Choose a CRM for a Business
Employee training is a prerequisite for successful work. Presentation of the system, detailed instructions will help to complete training faster
Digital Marketing
How to Choose a CRM for a Business of Any Size
Why does your company need CRM? In simple terms, CRM is a program that helps manage a business . How? In
Digital Marketing
Why Small Business Needs a CRM with Financial Accounting Functionality
Integrated business management For small companies, it is important to keep under control not only the sales process, but also finances, because
Digital Marketing
How management analytics helps reduce business costs and increase profits
The Brizo CRM platform offers integrated solutions for management accounting and business analytics , allowing business owners to significantly reduce costs and
Digital Marketing
How to Choose a CRM for Business: A Step-by-Step Plan
The usability of a CRM also depends on its performance. A CRM system that is highly productive and works quickly with data
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Personalize retail with marketing automation
Today we are faced with the result of the acceleration of an evolutionary process that increasingly sees a synergistic and