Social media acts as a direct line to the target group
The Corona crisis is helping Social media acts channels in particular to reach new heights. In times of exit restrictions […]
number data
number data
number data
Corona and B2B online marketing: How it works despite the crisis
A lot has changed since the outbreak of the corona virus. How it works B2B online marketing also needs to
number data
defining the target group
Information such as the industry, country and language of the recipient is particularly important for B2B email marketing. The mailing
number data
How to find the right target group in B2B email marketing
Successful B2B email marketing depends on the right target group. Well researched and precisely defined, it is the basis for
number data
Effective click rate
On average, the effective click rate last year was 13.3 percent. The figure showed a slightly higher effectiveness among the
number data
Do live videos need a strategy?
The answer is clear: yes. But first of all. A you should clarify how you can integrate live videos into
number data
Email Marketing Benchmark: Key Figures for the B2B Sector
At what time is the click rate highest? Which are the most popular email clients? Are mailings also opened on
number data
How Live Streaming is Driving the B2B Industry Forward
Imagine if the Corona crisis had hit us at a time when our digital options were even more limited. The
number data
Personal tracking in B2B email marketing: what works and what doesn’t?
Highly personalized customer communication – every marketer dreams of it. The same applies to B2B online marketing: you can only
number data
How to use personalized email marketing correctly in B2B
E-mail marketing in the B2B sector is often a balancing act: On the one hand . A it is important
number data
create a campaign concept
Campaign concept should record how the basic topic was deriv. Important information should also be record. A such as: In
number data
B2B content marketing: The customer does not plan his journey
Traditionally. A B2B content marketing is usually bas on a rather rigid customer journey. The approach: At every touchpoint that