Every year, Halloween reminds us that there are things we should be afraid of. But if you have a company that has not yet embraced digital marketing, you really should be scared. The digital world is constantly expanding and ignoring the importance of an effective strategy can make your company seem like a ghost in the market. Why? Because you are leaving opportunities and customers on the table that your competitors, with a strong digital presence, are conquering. Below, we present you with some truly disturbing data for those who do not exploit the potential of digital marketing.
1. 93% of online experiences start with a search engine 🔍
Imagine having a company website that no one can find. This is what happens if you don’t have a well-structured SEO (Search Engine Optimization) strategy . If your site bosnia and herzegovina phone number list is not optimized for search engines, you could literally disappear from the radar of your potential customers. SEO is essential to improve online visibility and, therefore, conversions . Whether it’s a corporate site or an e-commerce, not being present on the first pages of Google is like not existing.
2. Companies that invest in content marketing generate 3 times more leads than those that don’t 📈
Content marketing is one of the most effective strategies for attracting customers, and those who aren’t using it are missing out on valuable opportunities. Creating relevant, SEO-friendly content allows you to reach the right audience at the right time. Through blog posts , videos, newsletters, and more, you can educate, inform, and entertain your audience, while also improving your search engine rankings. Don’t overlook the importance of content; it can be your best friend or your worst nightmare.
3. 72% of consumers who search for products or services nearby end up visiting a store 🌍
Local marketing is essential for businesses that want to attract customers in their area. If you aren’t present on platforms like. The Dark Side of Google My Business or aren’t using local SEO techniques, you’re leaving your competitors with the opportunity to capture all the customers in your area. Local SEO helps your business rank in local searches and makes it easy for potential customers to find you, both online and in person.
4. 60% of users do not trust companies with an outdated or non-mobile-friendly website 💻📱
Having a non-responsive, slow or unuser-friendly website is like having a door barred to your customers. If your site is not updated or not optimized for mobile devices, users may leave soon after arriving. Modern and well-designed corporate websites or e-commerce sites are essential to convey trust and professionalism. In an increasingly mobile-first world, ignoring the importance of a responsive site is a risky move that could cost you dearly in terms of conversions and customer loyalty.
5. 80% of users abandon a website that takes more than 3 seconds to load 🕒
A slow website can scare your visitors more than any vietnamese offer haunted house. If your site’s pages load slowly, users won’t wait; they’ll go straight to your competition. Optimizing your site’s performance is key to improving user experience and increasing conversions. Don’t let your site become a digital dead end.
6. 90% of people read online reviews before making a purchase 🛍️
Today, online reputation matters more content relevant to the target group than ever. If your business doesn’t have a strong social media presence or isn’t actively managing online reviews and feedback, you’re at risk of losing credibility in the eyes of potential customers. Social media marketing and LinkedIn marketing are powerful tools for building and maintaining a positive reputation, engaging with your audience, and strengthening your brand identity. Not being present or responding to online comments and reviews can cause your business to lose customer trust.
7. 50% of consumers who search for local information on a smartphone visit a store within a day 📲
Leveraging mobile marketing and online advertising campaigns such as Google Ads (SEA) and Facebook Ads is essential to reach your audience quickly and effectively. People are looking for immediate solutions and if you are not visible on their smartphones, you risk missing a major opportunity. A well-structured digital advertising strategy can bring customers directly to your door (both virtual and physical).
Why not doing digital marketing is the real nightmare?
Digital marketing is not a luxury, it is a necessity. Not investing in a well-built digital presence means leaving your company behind while your competitors. The Dark Side of grow and strengthen. From SEO to social media marketing, from LinkedIn marketing to Direct Email Marketing (DEM) , every aspect of digital marketing helps make your company visible, credible and competitive.
If you do not want your company to become a ghost in the market, it is time to act. A strong digital presence not only allows you to be found by your customers, but also to build a lasting relationship with them.
If you are afraid of tackling the world of digital marketing alone, do not worry: we are here to help, we will be your ghostbusters! Our web agency supports you in every phase, from the creation of corporate or e-commerce sites to the management of your social media marketing, LinkedIn marketing and DEM campaigns. Don’t let your company remain in the shadows.
Contact us today and find out how we can make digital marketing a fundamental ally for your business.