How you can stand out from other companies, and spy on “uncloud ” ideas. It should be said that services such as Megalndex with the possibility of free comparison, Or Keys.so, which provides information about top pages, keywords us by competitors, etc., can help in research. Step 4. Creating a structure There are no universal or typical schemes, there are basic modules that become the basis for a selling landing page.
Home screen and USP We are talking about the image
Of what can be seen after the page loads. This determines the user’s reaction: will he leave or become interest , stay and start scrolling. Or maybe chinese in america decide to go further and perform the target action. The main attributes. Of the main screen are the company name, its logo, menu, text of the unique selling proposition, as well as photographs and videos of the offer product. A call-to-action button should be locat in a prominent place. Product details A detail description of the product is a separate block of the selling landing page.
It is design for that part of the audience that is interest in the product
Service and wants to get more information. This module includes: description of the sequence of services provid ; explanations of who might the importance of ux in email marketing be interest in this product or service; scenario for using the select item. Advantages In this part of the selling landing page, it is necessary to highlight the advantages of the offer product: how it will help solve a problem, meet existing ne s, make life more comfortable. The description does not provide a list of characteristics, technical nuances. The emphasis is on practical use, understandable to the average person.
How to create a selling landing page step by step. Image by brgfx on Freepik
Trust triggers (social proof) In this direction, human material data weaknesses are us. The desire to trust the bulk of buyers who have already made an order for purchase. On this site, expert opinion. Additional information in this vein can be cloth in the publication of positive reviews from regular customers, displaying certificates and various awards on the resource.